As a frequent speaker at industry forums and conferences, David is recognized as a well-respected transformational digital health strategist who provides passionate insights and a unique perspective on the convergence of mobile, social and micro insights to orchestrate consumer digital health experiences. David brings unique perspectives in helping companies leverage health innovation technologies to help drive and transform population health management programs with a focus on consumer experiences.
David has over 25 years of experience within the healthcare, telecommunications and travel sectors, where he held senior leadership positions at Blue Cross Blue Shield Michigan, the University of Michigan Health System – MCARE; and ALLNET Communications.
Currently Founder and CEO to PopupRx and prior to being CEO of SocialWellth, David was Senior Vice President at WebMD where he led the Payer division. Before that, he was the Founder and CEO of Optate – a benefits decision support services company focused on consumer decision support tools and engagement, which was acquired by WebMD. David was also the Co-Founder of HealthMedia – a health behavioral improvement company which was acquired by Johnson & Johnson.